Copyright Issues

FONTS

I have chosen the font, Ed interlock, which is only available in the Ed Benguiat Font package.
http://www.houseind.com/fonts/edbenguiatfonts

Source: http://www.houseind.com
House Industries are known throughout the world as a prolific type foundry and have made a considerable impact on the world of Design

To get fonts or any products through House Industries, you must first create an account through the website. Products can be mailed or can be downloaded directly, they send a kit with some additional goodies through post.

The cost of fonts on House Industries is dependent on the amount of Devices used, they define a device as anything that uses the font data to render type, such as computers and printers.
Minimum cost - 1-10 Devices - $149.34 ($160 US)
96 -100  Devices - $1373.93 ($1472 US)
100 + : Quoted Individually

The Licence doesn't permit any form of embedding or encrypting in Digital documents or any other form. If embedding of fonts is desired the user must purchase an additional licence.

Images, Illustrations and Patterns are Royalty Free, Except for some of the following:
– Logo Design
– Products for Sale
– Retail Packaging
– Printed Applications over 500,000 Impressions

Web use is unrestricted in applications under 150 X 150 Pixels. Applications over this size or in entertainment will be priced on an individual basis.

IMAGES

I got all of my images from Shutterstock.com, a range of surfing related images. Other sites had a fairly limited range, especially when looking for a VW van shot that i could apply a logo to.

All of the images are downloaded directly, whether it be a TIFF or JPEG they are still downloaded.

Shutterstock requires users to subscribe, i think the most cost effective way to subscribe would be the Enhanced Licence, being graphic designers, we will most likely need to use the images for purposes outside of the web.
Enhanced Licensing Subscriptions enable a user to download images ant time for up to one year, ranging from 2 - 25 images. Considering i found 7 images i want to use for a single job it will be most cost effective to take the 25 images subscription.
25 Downloads = $1586.17 ($1699 US)
This is a fairly expensive cost, but when broken down into individual image costs, each image only costs $63.45. This would allow me to charge a client $65 and give them complete ownership of the image.

Some of the terms and conditions on Shutterstock.com

Restrict a user from using any image on websites or in connection with any service to sell or induce sales of "print on demand" products, such as postcards, mugs, t-shirts, posters, wallpaper etc.

Use the image in such a way that gives the impression that it was created by you.

Images cannot be re-sold, used for commercial use or display, downloaded or distributed.

3 concepts

Just trying to capture the Hawaian beach style because of the hang 10 reference.

Trident is a symbol of posiedon, also a modern symbol of power and strength.

Simple, included the two main elements, water and surfer. simple representation allows the logo to speak for itself.

Agideas

"Trends and Designers"


It was hard to get a real perspective on trends that each of the designers were using, having only seen one or two speeches from start to finish, my experience of the event will be completely different to anyone else's.



One trend that I noticed a lot of the designers utilising was to poke fun at themselves and the industry's trends. The trend of hating trends in a way, Christopher Doyle gave me a newsletter print that basically utilised this trend to highlight the use of other trends around us, titled "This year I will try not to" the book then follows through a bunch of trends in a pretty humorous ways, some of the best include:
– "Create collages of galaxies, triangles and wistful looking European looking women."
– "Convince my clients they need 27 iterations of a logo, when in reality they only need one (if they need one at all)
– "Publish a cynical, over the top commentary on design trends in a fashionable, yet ultimately redundant format, when a simple blog would suffice."
Ending the blog even pokes fun at the newsletter itself with "This year I will try to be new" "we may fail, but we will try" 

=Adam Hunt was also one of the speakers who really gave this anti-trends/anti-advertising feel, as someone who had been at the peak of advertising market, he discussed his detest for the industry with me and how his design was in a way an attack on boring, day to day advertisements. He wanted his designs to break all trends, all the rules to become the advertisement you would remember at the end of the day, which is something he did successfully.



The most prominent design trend that I was able to get a real insight into was Stuart McLachlan's paper illustrations, he was in a way the founding father of this style and when talking to him he would always mention his desire to create this new style and way of illustrating, never without following that he had only tipped the iceberg and that he biggest challenge now, was to get some funding and really take the style to its next level (which i found hard to believe that he could take it further). The pieces he created were at times hard to believe that they were made from paper, his final piece of the presentation blew me away when he created a modelling set completely from paper, in this mixture of craft and surrealism that was just magic.


Fanette Mellier also had this running theme or trend throughout her presentation, that was simply a love for her craft, I remember at one point she said to me "I do not consider myself a typographic artist, i am more concerned with the application, the finished product and its relationship with its environment and the people who see it" something that really stuck with me and was in a way a concurrent trend that each of the designers posessed in their own way.



 Concept Evaluation
I have chosen to evaluate a piece of Claudio Kirac's artwork, he was such a major factor and inspiration to the entire event and in particular the committee that i feel as though i owe it to him.


This piece titled "Lux Aeterna - 2004" is conceptually very spontanious and surrealist in nature, much like the artist himself, the mixture of paint splatters and drips brings forward a sense of street art and fun, the idea of spontaneity and impulse is made really strong. The addition of astronauts and the moon really reinforces the surrealist nature of the artwork as well as involving the viewer through humor and interest.


I really like this art piece is was my favorite of Claudio's works on his website, i think that seeing these artworks shows a side of the artist that we didn't get to see in the Agideas conference, even being in the committee i developed a friendship with Claudio and it amazes me that he produces such beautiful works and makes me want to get to know him more! All of his works are really symbolic of himself, a really spontanious and crazy dude that just came at us with such vibrant energy that he was almost adopted as one of the committee ( hence the self-intro).
I remember him producing some similar surrealist works for his two hosts during his workshop and it was really suprising to me that the guy could produce such hands on artworks.
Overall i think that this peice is successful because of its contrast between its crazy coloured background and the black and white imagery, these two areas also highlight a contrast in texture. The combination of these elements draws a viewer to the two pieces of imagery and allows us to capture a glimpse of  the humour inside of the artist mind.
http://www.fanettemellier.com/
http://cargocollective.com/christopherdoyle
http://www.goatboy.com.au/
http://www.stuart-mclachlan.com/
http://claudiokirac.com/

Culture in Design

http://www.indigodesignnetwork.org/?p=2716&cpage=1#comment-325

Aboriginal Motifs

Functions and Philosophies

Respect

The rights of Indigenous people to own and control their heritage, including Indigenous images, designs, stories and other cultural expressions, should be respected.Customs and protocols for respect vary widely across the many and diverse communities of Indigenous Australian people. Respecting Indigenous rights to cultural heritage includes the following protocols

• Acknowledgment of country

Aboriginals across Australia share a strong link to country, meaning the totality of life and the spirit of the particular area of land they and their ancestors inhabited. If organising an exhibition, installation or event of local, state or national significance, it is respectful to invite a representative of the traditional owners.

• Public art – acknowledging land

Indigenous seek approval from the Indigenous community for public art-based projects in any particular ‘country’ within Australia.

• Accepting diversity

Diversity of experience and cultural context is strong inside of Indigenous communities. Indigenous visual arts reflect diversity in the mediums, subject matters and cultural settings they may choose while avoiding inappropriate or outdated perspectives and terminology when dealing with cultural groups.
Consent
Consent is necessary for the reproduction of Indigenous visual arts, and if traditional communal designs are included, consent may be required from traditional owners. Consent can be achieved best though some of the following

• Awareness of the way in which their own culture affects how they see an issue
• Understanding and building awareness of the other culture
• Patients in misunderstandings which arise out of cultural differences
• Find the right people within a community to consult.

Consent must be informed. This means that people must be given time and information to consider the requests made. 

Moral Rights and Issues

Many moral rights and issues are risen when dealing with other cultural works, much the same as the rights that we have as designers artists maintain specific rights to protect not only thier artworks but the cultural implications that come with reproduction and reuse of thier artwork. Some rights or issues include:

• Internet sale of art
• Exhibition of Indigenous art
• Displaying art
• Acknowledging the artist
• Using works from collections
• Documenting the exhibition
• Exhibition fees
• Secret and sacred material
• Representation of deceased people
• Copyright

All of these issues and moral rights must be taken into account when dealing with any cultural groups not only those of Aboriginal heritage. we must always act appropriatly when dealing with such issues and remeber that Inappropriate treatment like cutting or destroying a physical artistic work, cropping a reproduction or reproducing in poor quality are not only morally wrong to any person of any cultural background but can create problems for you in the future.

Native American 'MoChiefs'

Boston Beaneaters - 1900

Boston Braves - 1912 - 1915

1916 - 1920

1925 - 1928

1929 - 1935

1941 - 1944

1945

1953 - 1956

1957 - 1966

1967 - 1971

1971 - 1986

1990 - Current

The Atlanta Braves

The Atlanta Braves logo and support logo are successful logo’s, they display a strong sense of letter form and colour in order to create a strong identity and brand. The scripted type gives a sense of tradition and history, as the club is one of the oldest in the MLB teams beginning as the Boston Braves in 1900 and this would be an important aspect for the club to highlight. The logo uses the image of a stone tomahawk to continue its connection with the Native American culture that has been utilized throughout the clubs history, as well as the tomahawk motif the use of the word ‘braves’ is also a Native American term that symbolizes a strong member of the native American tribe or communities similar to a chief. I think the colour use completes the logo nicely, earthy warm tones assist the Native American theme and idea of sharing a connection to the land.


When we look at the imagery used throughout the clubs history the original Atlanta braves logo stands out. The use of a comical, jovial  and even somewhat stereotypical image of a Native American man is very eye catching and works really well as a logo. However, what I think is more grabbing about this logo is the blatant racism that comes with such an image, having come from Boston originally then Milwaukee and currently Atlanta, I think it is important to note that both Boston and Atlanta have a 0% native American population,only to be outdone by Milwaukee with only 1%, for a team that has based its identity on a culture that has been extinct from their communities for many years I think it is un ethical to use such stereotypical motifs.


Having said that I think the newer updated and more culturally considered logo has been more well thought and condsidered to create a successful composition. The support logo in particular is very successfull in popular culture today, being used in popular clothing, I knew the actual logo before I knew which team or city that it belonged to.

Trends

Handmade

Natural Vs. Man Made

Geometric Shapes

Custom Typography

Paper Illustration